Evaluation Activity 4

Question:

Who would be the audience for your media product?

"The target audience for my magazine is the urban category. Within the urban category it's mostly going to be  the young males aged 15-25 who have an interest in hip-hop/rap because my magazine focuses on the well known artists as well as the upcoming and new artists. There are a lot of new upcoming and new artists as many youths are trying to get away from the streets by making music so this would encourage those who makes music or have interest in new artists to buy and read my magazine."

As you can see here i have already discussed about who my target audience would be for my media product.To help me choose my target audience, i had to do some research into this social group. You can see the post that i have done on my target audience here.

 The genre of music that people from this social group listen to is Hip-Hop and Rap. One of the biggest influences for this social group was N.W.A and Tupac. Below are songs by N.W.A and Tupac, both of these songs are well known:

Below is an example of a few rappers, this is how a stereotypical person from this social group would look:

General facts:

• The majority of the audience is aged between 13 - 30
• There are male and female audiences but majority of the audience are male audiences
•  Most of the audience are middle class or lower class
• They could be any race but are dominated by African Americans and Asians.
• People from this social group tend to; listen to a lot of music, use the internet frequently, watch TV often, and go to the cinema a lot. 
• In terms of fashion, they are influenced by others but mix it around to make it their own. The majority shop for clothes at JD and Footlocker but this varies with some as they could be well off. The most popular clothing brand is Nike, Adidas, and New Era.
• Looking at statistics from UK tribes, in terms of of media they; listen to Kiss 100 radio and BBC 1xtra Radio, watch channel 4 on TV, watch sky one channel on TV, and watch MTV base on TV.
• In terms of entertainment; they play on the Playstation 3 games console, use Youtube frquently, and have a Blackberry phone.